One of the perks of Growth Membership? An Annual Review of Your Social Media Properties

membership Oct 08, 2021

If you are actively cultivating an audience on social media personally or on behalf of an organization, chances are, you are trying to grow that audience. You may be asking yourself:

  • Are your social media properties doing everything they can to meet your outreach goals?
  • Could you be doing more with your Twitter account?
  • Are there ways you can streamline your Instagram account to make it easier to use and reach more of your target audience? 
  • And how do you know you're really putting out the right content to reach your audience?

Getting a handle on all of the little details can be daunting, especially if you have more than one job of running social media full-time.

For our Growth Members, don't worry. We've got your back. A Growth Membership includes an annual review of up to four of your social media properties.

We start by sitting down with you and talking about your goals, challenges, and what you hope to achieve with each property. Then we dig in to each property. During the review we:

  • Review the desired audiences, goals, and barriers to success to determine what shifts need to be made to achieve your core mission
  • Gather metrics across the channels for a broad look at the current success of your properties
  • Dig into each channel to analyze the content shared and determine some of the pieces that your desired audience will find most exciting in a way that they will find engaging
  • Develop suggestions for you to consider as you move forward with your social media strategy

Once we have combed through each property, we build a presentation for you to walk you through our findings and to clearly list out our specific recommendations. The aim is both to share our findings with you and to provide you with an easy format to share with anyone you may have working with you on your social media.

So are your social media properties really doing all they can for you? Let's find out together!


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